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:: 2007 Dec. 19 Holiday Donation Feb. 06 iParenting Award :: 2006 Nov. 14 Top Toy Award Nov. 06 Amazon Fulfillment Nov. 02 Amazon Partnership Aug. 06 Fairies in News Feb.05: Moving into gifts... Feb.04: Price adjustment Feb.04: Russian Legend Feb.03: Triggering Imagination Jan.12: Dolls Take Beating :: 2005 Sept.05: TD Monthly article Sept.01: "Cool Company" Aug.03: Toy Safety |
FOR IMMEDIATE RELEASE Date: November 12, 2006 Press Contact: Charles Erdman, Dervish Toys Phone: (800) 575.9564 Email: press@dervishtoys.com
It's true- we are winning awards... AGAIN! Creative Child Magazine has recognized the Faery Folk® collectible dolls and story booklets with the TOP TOY OF THE YEAR Award! We must admit, we already knew that children found the Faery Folk® collectible dolls to be extremely engaging. Every child who has held one of our dolls immediately begins to imagine themselves playing with the Faeries in the forests. What we did not know is how this award helps children! It helps them because it lets their parents know that psychologists and educators find that the Faery Folk collectible dolls and booklets support children's creative and mental development. The Legends of the Faery Folk children's media property encourages children to explore their garden or neighborhood park by teaching them about the faeries who live there. Children believe in faeries and this belief, if supported, can be galvanized to encourage children to take responsibility for their environment. After all, when you take care of the Faery Folk, children really learn to take care of the world around them! Winning Creative Child Magazine's 2006 Top Toy of the Year Award acknowledges our beliefs and secures recognition from the larger world. A panel of judges, which included child psychologists and child educators, monitored a pre-selected group of kids whose ages correspond to the various products that were submitted. The panel then rated each product based on four major factors: educational value, creative nurturing, creative play and overall value with respect to retail price. We don't have all the details about this year's win, but here are just a few of the panelist's comments from last year's Preferred Choice Award: "Faery Folk® dolls are a wonderful way to interactively teach kids how to appreciate their surroundings." "Not your average doll. Excellent quality and very educational." ABOUT CREATIVE CHILD MAGAZINE & AWARDS Creative Child Magazine is a national publication that focuses on providing parents with the latest information on how to nurture creativity in their children. Each year in February over 1,000 sample products are submitted to their testing department. Each product is then assigned to a category and classified by age group such as infancy, toddler and early childhood. As the products are tested a score value is assigned to each toy. Certain toys are then determined to be a finalist for Toy of the Year based on their individual score. Only one Toy of the Year award is given per category and remaining finalists receive a prestigious Preferred Choice award. On November 14, 2006 all award winners are officially announced on the magazine's website, creativechildonline.com. Additional promotion of the awards program is published in their holiday issue featuring "Extraordinary Toys That Will Spark Your Child's Imagination" released similtaneously with the website announcement. http://www.creativechildonline.com ABOUT DERVISH TOYS Dervish Toys is the sales and marketing arm of Dervish Media, exclusively for toy brands. It is responsible for marketing the toy products developed and produced by Dervish Media. Dervish Toys is proud to present their first product- the Faery Folk(R) collectible dolls and storybooks. The first element of The Legends of the Faery Folk(R) property is a dream come true for co-founder Tatiana Romanov, whose grandfather was a Russian prince expelled during the Bolshevik revolution. His wondrous tales of Russian faeries inspired her to create a line of faery dolls to spark the imaginations of children worldwide. A line of six distinctive, highly crafted collectible dolls with unique costumes and story books, the Faery Folk (R) also have a dedicated Web site (www.theFaeryFolk.com) with corresponding personal histories. Dervish will follow its initial wave of wholesale doll sales with a book, a line of officially licensed apparel, and a video series. CONTACT & PURCHASING INFORMATION Retailer Contact: Dervish Toys Phone: (800) 575-9564 Email: press@dervishtoys.com, sales@faerymarket.com Wholesale Online Ordering: www.faerymarket.biz Retail Online Ordering: www.amazon.com - faery folk |
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© 2005 Dervish Media, Inc. legal@dervishtoys.com
